September 27, 2021
September 27, 2021
1632726024

, a US-based brand owned by , has become the top growth driver in the plant-based ice cream category in its first year of business.
The news comes as the brand announces another milestone â it has now sold over a million pints of its vegan ice cream, which is made with milk proteins produced via fermentation. Earlier this year, Brave Robot , including chains such as Kroger and Sprouts.
The animal-free casein and whey proteins used in Brave Robotâs ice creams are made by Perfect Day, a company that its aim is to âcreate a whole new category of animal-free food products â for a kinder, greener planetâ. A report last year revealed it had become the .
Brave Robot claims that by choosing its products over dairy, consumers have now saved a quantity of greenhouse gas emissions equivalent to driving around the circumference of the earth forty times.
âWeâre thrilled to see growth in the marketplace and the positive response from consumers who are making a rapid shift in relationship to the food we consume and the planet we inhabit,â says Jon Spear, Vice President of Marketing at The Urgent Company. âWe will continue to bring new options to market at the intersection of technology and food that put the future of our climate first, without compromising on taste.â
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Source: Vegconomist.com