September 9, 2021
From The Vegan Kind

A new platform for sustainable packaging has launched in Asia.

Founded by Sonalie Figueiras, the editor in chief of Asia’s impact media platform Green Queen, (SGP) is set to disrupt the sustainable packaging industry.  It is the world’s first global B2B marketplace for sourcing forever plastic-free products and materials.

The website will be showcasing the most planet-friendly packaging products from an international selection of certified suppliers with a mission to decrease the number of single-use plastic packaging.
Additionally, SGP offers custom sustainable packaging design and consulting services, startup & FMCG matching, RFQ functionality and an ongoing resource library of content and guides about packaging materials, regulations and technology. The company is pending the B Corporation status underling its purpose-driven mission.

A recent consumer survey found that 81% of respondents ‘believe that companies use excessive packaging when shipping products’ and 57% ‘would pay at least 10% extra for eco-friendly packaging’.

“The pandemic really brought home the need for solutions. A recent study showed that takeaway F&B packaging – bags, bottles, containers and wrappers – makes up 44% of all the trash in our oceans. This feels unacceptable given there are so many innovative and planet-friendly solutions out there,” said Sonalie Figueiras, Ekopak’s co-founder & CEO.

“It’s clear we have reached a tipping point in terms of awareness about packaging, forever plastic waste and the crisis in our oceans”, said Ekopak co-founder & COO Luc Des Vallières.

The marketplace already has hundreds of products with a range of solutions geared at the food and retail industry to begin with. SGP will focus on showcasing solutions to remove single-use forever plastics from the F&B and retail e-commerce sectors, with shipping & logistics packaging a special area of focus.

Figueiras and Des Vallieres are committed ‘zero wasters’ in their personal lives. They decided to join forces to help solve what they consider to be one of the biggest crises of their lifetimes. “We both have kids and we are sickened to think of the scale of the plastic waste problem they will inherit. We produce over 300 million tonnes of plastic waste each year, and less than 10% gets recycled. We have to act now,” said Sonalie.

Sonalie Figueiras is a long-time eco activist with a decade-long track record in the sustainability industry. Known as Asia’s Green Queen, she is the founder & editor-in-chief of the award-winning news outlet and the founder of Ekowarehouse, a global B2B platform for certified organic products.

SGP’s funding round attracted a number of sustainability industry veterans across Asia Pacific who backed the startup including David Yang, Founder & CEO of plant-based meat company Green Monday, Dr Sandhya Sriram CEO & co-founder of cell-based meat company Shiok Meats, Michal Klar among others. 

In addition, the founders are supported by a robust Ethics Committee of experts, activists and scientists including University of Michigan bioplastic pioneer Dr Ramani Narayan, Harvard School of Public Health’s Dr Carmen Messerlian, OceansAsia founder and Sea Shepherd alum Gary Stokes and Henri Allen of A Plastic Planet among others, all of whom will help guide SGP on supplier and product verification.