The news from 49 vegan publishers and animal rights charities are automatically posted here
News feed updated every 5 minutes

Healthy Snack Brand Perkier Raises £1M, Exceeding Crowdfunding Target by 250%


October 11, 2021
From Vegconomist
166 views

Healthy Snack Brand Perkier Raises £1M, Exceeding Crowdfunding Target by 250% – vegconomist – the vegan business magazine


  • October 11, 2021

    1633935644


    Voiced by Amazon Polly

    , the UK’s fastest-growing healthy snack bar brand, has completed a highly successful crowdfunding campaign on . The company raised £1 million — 250% more than its original target of £400,000 — from over 300 investors.

    Perkier says it will use the new funding for digital marketing, innovation, instore activation, and expanding its team. It was also recently accepted onto Amazon’s Launchpad program, which will allow it to expand into the EU.

    The company’s snack bars are already sold at major supermarkets Asda, Sainsbury’s, and Morrison’s, as well as via Amazon and various food-to-go outlets. Sales are increasing by 30% YOY, compared to a decline of -2.9% for the category as a whole.

    Perkier’s products are all vegan, high in protein and fibre, and free of palm oil and gluten. It has also created the first snack bars in the UK with added probiotics.

    Perkier
    © Perkier

    As plant-based eating skyrockets worldwide, many companies are launching new vegan snacks to meet demand, including everything from to and . The market for plant-based snacks is expected to be by 2028.

    “We are blown away by the response from investors and so excited to be implementing our plans,” said Ann Perkins, Managing Director at Perkier. “We’re on a mission to make the healthiest snacks on the planet. Consumers are bored of snacks that pretend to be healthy, taste like cardboard, or greenwash their offer.  We’re here to shake up and grow the category. The future is Perkier!”




    Source: Vegconomist.com
    Discuss In The Forum


    FOLLOW US
    ON TWITTER
    FOLLOW US
    ON MASTODON
    FOLLOW US
    ON TUMBLR


    PETA-Certified Vegan T-shirts ★ Free Shipping


    Vegan power! Cruelty free
    How about i eat you, fucker?
    Vegan all star. Defend animals
    Friends not food
    Anarcho-Vegan
    Vegan
    Not your mom not your milk - go vegan !
    Vegan anarchist
    Vegan
    Animals are my friends and I don't eat my friends

    vegan shirts




    All content sourced from external websites. Opinions are those of the contributors and are not necessarily endorsed by Vegan-news.net or its partners. [Disclaimer]