March 28, 2023
From Vegconomist
1,436 views

The Plant Based Seafood Co. announces the launch of Mind Blown™ Shelf-Stable Sea Scallops, its first shelf-stable alt-seafood product. Described as a first-of-its-kind creation, the new plant-based scallops will launch on the company’s website beginning March 29th. 

“From camping to the Mars Space station, seafood meals will never be the same!”

According to the brand, the Mind Blown Sea Scallops feature a long shelf life with no need for freezing or refrigeration. Made entirely from plants, the Sea Scallops reportedly taste just like real scallops and can be used in a wide range of recipes. 

The product debuted at Plant Based World Expo in 2022 during a cooking demonstration with celebrity chef and Mind Blown investor Spike Mendelsohn. The company reports the response at the event “far exceeded” its expectations. In February 2023, the Shelf Stable Sea Scallops also appeared at Gulfood, the world’s largest food and beverage show, held in Dubai.

Vegan dusted scallops
© The Plant Based Seafood Co.

Seafood “anytime, anywhere”

“We’ve been thrilled with the responses worldwide from our ‘sneak peeks’ and are excited to launch them online for consumers to order directly to their door,” said Monica Talbert, CEO and co-founder of The Plant Based Seafood Co. “Unlike all of our other plant-based seafood products we can ship them out without the coolers and dry ice! This is a real game-changer!” 

She adds, “Our new Mind Blown Shelf Stable Sea Scallops can now be enjoyed by anyone who loves seafood and wants to enjoy a seafood experience anytime, anywhere. We’re proud to offer a shelf-stable, plant-based product that not only looks, smells, and tastes just like the real thing, but also supports relieving pressure from our ocean, emissions and reduces waste.”

Growing portfolio

The Shelf Stable Sea Scallops are the latest addition to Mind Blown’s award-winning portfolio of frozen plant-based seafood products. Other offerings include Dusted Shrimp, Coconut Shrimp and Crab Cakes. 

Mind Blown New Crab Cakes
©Mind Blown

“There are so many benefits of these scallops being shelf stable – from the convenience to the saved energy and emissions,” said says Chief Innovation Officer, Shelly Van Cleve. ”Chefs can save precious freezer/refrigerator space and the consumer can keep them on hand for an elevated meal, any day of the week. From camping to the Mars Space station, seafood meals will never be the same! But most importantly, they are absolutely delicious!”

Mind Blown Shelf Stable Sea Scallops will be available nationwide in US through the brand’s website starting March 29. 




Source: Vegconomist.com