Funding is given to company âJuicy Marblesâ to market their Vegan filet mignon
âJuicy Marbleâ is the inventor of the Worldâs first Vegan filet mignon and has just raised $4.5 million to make it available for the public.
The company uses a protein texturing technology to keep the marbling effect of meat and not take away from the taste.
The head chef aims to maximise the protein without taking away from any of the original sources of nutrition.
Recently, funding from âWorld Fundâ â a climate tech fun launched by the climate-friendly search engine Ecosia, invested $4.5 million into the plant-based company to help start delivering the Vegan filet mignon.
Tilen Travnik, co-founder and CEO of Juicy Marbles said âThis funding will help us to scale up our operations and begin transforming the future of foodâ
Maj Hrovat, co-founder and CTO at Juicy Marbles, said âWhat was important to us is that the process does not damage the nutritional profile of the product, ensuring customers get a wholesome, nutritious piece of meat with all the proteins, vitamins and minerals intact.â
Juicy Marbles will be competing against other big plant-based companies such as beyond meat, impossible and others.
How do you think this will compare to other meat alternatives?
Source: Veganfooduk.co.uk